3 FALSE BELIEFS ABOUT E-COMMERCE
Rapid changes in technology have forced businesses to explore different ways of conducting their operations. In early 2016, we noticed a rapid transition to online sales, and it gave us a clear signal to explore all possible benefits of e-commerce. Gustavs realized that this was an opportunity to create a company that would provide quality service in e-commerce! We started by researching how other businesses were using e-commerce and what the benefits were.
In 2007, e-commerce accounted for 5.1% of total retail sales. However, by 2022, this number is projected to grow to 20%. The growth of online retail shows no signs of stopping, and businesses would be wise to explore the benefits of e-commerce.
We conducted a case study to prove that integrating the right tools and solutions can help grow sales more than 45 times. First, we needed to identify the problems that our clients were facing. We then looked for possible solutions and tested them. It took us one year to grow the monthly turnover from 4755€ to 216 574€.
How would your life change if your turnover increased more than 45 times a year?
A new goal emerged - to create the world's best sales team and help our customers fulfill their goals and dreams, as well as become successful entrepreneurs. Any meaningful, engaging, valuable, and innovative product can find its customer without the old-school struggles of advertising, cold calls, and door-to-door marketing.
There are a lot of false beliefs that entrepreneurs have, but here are three of the most common ones we have faced meeting some fantastic product owners.
1. WE DON'T NEED TO WORK ON SELLING, WE NEED TO HAVE PRODUCTS.
Just because you have a product doesn't mean people will automatically start buying it. In order to make sales, you need to actively market your product and reach out to potential customers. You can't just sit back and expect sales to come automatically.
As we know, the most valuable in the business world is the data of potential customers; each visitor to your website automatically increases your database and your business value. You create a database that you can continue using and growing each customer's LTV (lifetime value).
2. SOCIAL MEDIA ORGANIC CONTENT WILL SELL AND WILL HELP GROW SALES.
When considering investing in social media organic content, it's important to remember that this is just one piece of the puzzle. Sure, high-quality content will help you attract attention and bring in new customers, but it's only a tiny part of what's responsible for sales growth. Beneath the surface, many complex data-driven mechanics are driving your success or failure.
3. IF MY PREVIOUS AGENCY PARTNERS DID NOT SELL, OTHER AGENCIES WILL NOT SELL TOO.
We have been there. We are the ones who have received the services from another agency. They could not sell their products, so why would our new partner be able to?
The truth is that many agencies focus on particular things. Some agencies are good at providing education, and others are good at providing creative advertising. Others are good at providing other services. This means that there is likely to be an agency that can provide the services for your business.
The number of companies that are choosing to sell in their online store is rapidly increasing.
WHY GO ONLINE WITH YOUR BUSINESS?
Increased Reach: With an online store, you have the potential to reach a much larger audience than you would be able to through traditional retail. This is because your store is open 24/7 and can be accessed by people from all over the world -
The main benefit and reason is data or COOKIES. Once the advertising accounts are set up correctly, customers who come to your website remain in your database, and you can continue to communicate with them through the advertising.
Data is the key to making informed decisions in business. By understanding customer behavior, you can better target your marketing efforts and increase sales. Additionally, data allows you to track the success of your campaigns and make necessary adjustments. With the right data, you can make decisions based on nothing else but the true situation.
The second benefit of developing sales to the end consumer, or B2C market, is that B2B partners automatically start showing interest as they start seeing advertisements of your brand/product on a regular basis. Every B2C customer, or a person who sees your ad on social networks, is also a potential B2B partner. Seeing regular and thoughtful advertising, he starts to show business interest in working with you.
Another significant benefit is the automation of sales. This allows you to save a lot of resources, money, and time. Imagine a world where you don't have to worry about how much time an account takes or whether it is worth your while. Automating sales means that the customer acquisition process has been taken away from humans and put into the software! Once set up, it will run on its own, acquiring new clients for business without any input needed by human beings like yourself - what could be better?
When we hear about an innovative and great product that solves environmental problems and does provide promised results, most of us believe it will be accepted with ease.
In June of 2021, we started to work with dutybox.com.au, an innovative household cleaning supply.
In the first month alone we were able to increase sales by 3 times, providing 300% growth of the company. We have been able to maintain this level of success by continuously working with gathered data and checking for the right style of communication with each of the buyer personas.
The plan for the second month was to start increasing advertising budgets and sales at least twice as much. Continuing to gather more specific data to work with, we reached the maximum capacity of the logistics.
Yes, our job as a sales team was victorious!
Arranging deliveries for higher sales quantities will let us continue the growth of the company's sales and move towards becoming the niche leaders in the sales region.
WHY ACT NOW?
Sales do not happen by themselves. To be successful in sales, you need to be prepared to put in the hard work and time to understand the market, clients and build a clear
While high-quality social networks are essential for sales growth, they will not automatically increase sales. Businesses must work with their social media networks to gather data and identify the right buyer personas to achieve success.
We have the experience and knowledge to create an effective sales advertising strategy rapidly. We will work with you to gather data and identify the right buyer personas. We have successfully done this with other companies and markets, and we can do it for you too.
We're a team of professional e-commerce enthusiasts who enjoys reaching new boundaries. We strive to provide the best practices for our customers so that you can achieve your business goals!
If you are looking for solutions in this field - contact us here. When it comes to sales growth, we have what you need to start your growth from tomorrow!
Posted on January 19 2022,